Trees Consulting Native Japanese SEO · Direct English Communication Launch Offer · $750/mo

Japan SEO

Japan SEO Agency Expertise for Global Companies — Without the Agency Layers

Work directly with a native Japanese SEO specialist with 15+ years of experience. I turn Japanese search demand into rankings, traffic and inquiries through keyword research, SERP analysis, site architecture, content and technical SEO.

Discuss your Japan SEO project See pricing

Japan SEO strategy for overseas companies

Senior-direct support

The person doing the analysis is the person you work with.

Trees Consulting is the independent SEO practice of Tomomi Matsumoto. There is no separate sales team, account-management layer or junior delivery team between your business problem and the SEO decisions.

Why Japan SEO is different

Translated pages often underperform in Japanese search.

A Japanese version of a global page can be linguistically correct and still miss the search market.

Japanese users may search the same concept using kanji, hiragana, katakana, English terms, abbreviations or industry-specific language. Those variations can lead to different SERPs, competitors and search intent.

The work is therefore not simply translation. It is deciding which demand exists, which page should capture it, what evidence the page needs, and how that page should connect to the rest of the site.

What I work on

From Japanese SERPs to pages, structure and conversion.

Japanese keyword research

Find real Japanese search demand, language variants and commercial opportunities worth pursuing.

SERP and competitor analysis

See what Google is actually rewarding in Japan and what competitors have already built.

Keyword-to-page mapping

Decide which page should own each keyword cluster and prevent unnecessary overlap or cannibalization.

Site architecture

Design directories, hubs, commercial pages and internal links around Japanese search behavior.

Content strategy

Prioritize pages and articles based on demand, competition, buyer intent and business value.

Technical SEO

Review indexation, crawl paths, templates, URLs, internal links and other technical barriers.

Page creation and rewriting

Create or substantially improve priority Japanese SEO pages when hands-on execution is useful.

Search Console analysis

Use impressions, query movement, rankings and clicks to decide what should happen next.

Conversion paths

Connect search traffic to the pages, proof and calls to action that can produce inquiries.

Who this works well for

Useful when you need Japan-side judgment more than another layer of management.

Global companies entering Japan

You have an English site or global SEO plan but need to understand what Japanese search demand actually looks like before investing heavily.

Companies with an underperforming Japanese site

Your Japanese pages already exist, but rankings, organic traffic or inquiries are not developing as expected.

International marketing teams

You already have developers, writers or marketing staff and need senior Japan-side SEO direction to tell the team what to build and why.

Overseas agencies

You already manage the client relationship and need a native Japanese SEO specialist for research, strategy or implementation.

Japan SEO support for overseas agencies →

Japanese search results

Selected results from SEO projects in Japan.

Specialist staffing

Outside Top 30 → #1

A priority recruitment keyword moved from outside the Top 30 to #1, while search-driven applications grew approximately 1.7× year over year.

Read the case →

Medical device

Around #50 → #5

A priority commercial keyword improved from around #50 to #5, while search-driven inquiries increased approximately 1.6×.

Read the case →

How the work starts

Understand the market first. Then build what the evidence supports.

Step 1

Understand the market

Review your business, target market, current site and Japanese search landscape.

Step 2

Prioritize

Choose the keywords, pages, structural fixes and technical work most likely to matter.

Step 3

Implement

Work with your team, or handle focused page and WordPress implementation directly where useful.

Step 4

Measure and adjust

Use Search Console, rankings, clicks and inquiries to decide the next priority.

Limited public launch offer

Senior Japan SEO support at a limited launch rate.

I have previously worked on international projects through direct introductions and personal contacts. As I make Trees Consulting’s Japan SEO service publicly available to overseas companies, I am opening up to two additional engagements at a limited launch rate.

$750/month for six months

Standard rate: $1,200/month.

The launch offer remains available only while the additional engagement capacity is open.

Japanese search-market review Initial SERP, demand and competitor analysis around the highest-priority opportunities.

Keyword research and prioritization Japanese keyword selection based on search intent, competition and business value.

Keyword-to-page mapping Clear page ownership so the team knows which page should rank for which search demand.

Site structure and internal links Recommendations for hubs, directories, commercial pages and supporting content.

Technical SEO priorities Review of the technical issues most likely to limit Japanese organic growth.

Search Console review Use live query and page data to adjust priorities instead of following a fixed content calendar.

One priority page or article per month Creation, substantial rewrite, or detailed review of one priority SEO page or article.

Direct senior access Reasonable async communication plus online strategy calls when useful, typically up to one 45-minute call per month.

Ask about the launch offer

Implementation

Strategy does not have to stop at a recommendation document.

Some clients already have strong developers and writers. In that case, I can focus on analysis, priorities, briefs and review.

When implementation is the real bottleneck, support can also include WordPress changes, landing-page creation, page restructuring and technical implementation.

If the existing website itself is preventing the SEO strategy from working, website creation or renewal can also be considered when it is genuinely the practical solution.

Larger implementation and website projects are scoped separately rather than automatically bundled into the monthly engagement.

Choosing a provider

Agency, company or independent Japan SEO specialist?

A larger Japan SEO agency may be the better choice when you need many articles every month, several specialists working at once, paid media, PR, large-scale development or multi-country campaign management.

An independent specialist can make more sense when you already have some execution capability and mainly need experienced Japan-side SEO judgment, direct access and focused implementation.

Still comparing providers? See the Japan SEO agency and specialist comparison for differences in delivery model, implementation support, pricing and best-fit situations.

Cross-border projects

Practical questions before we work together.

Can we work entirely in English?

Yes. Project communication, priorities, documentation and calls can be handled in English, while Japanese search research and Japanese-language evaluation are handled natively.

Can you work with our existing developer, writer or agency?

Yes. I can work as the Japan-side SEO specialist while your existing team handles some or all of the implementation.

Do we need a monthly meeting?

No. The engagement is async-first. Online strategy calls are used when they are useful, typically up to one 45-minute call per month.

Can you sign an NDA?

Yes. Confidential projects and non-public business information can be handled under an NDA when required.

What happens if we need more implementation?

Larger content, development, migration or website projects can be scoped separately. The monthly engagement does not force you to buy implementation you do not need.

What is the minimum commitment?

The current public launch offer is a six-month engagement. The standard scope can be discussed based on the project.

How quickly should we expect SEO results?

There is no fixed timetable. Early signals often appear first through indexation, impressions and long-tail query movement. Competitive commercial keywords usually require a longer period of technical, content and authority development.

How are working files and recommendations handled?

Recommendations and priorities are documented so your team can understand what was decided and why. Your website, analytics accounts and project assets remain under your control.

Japan SEO resources

Send your site, target market and what is not working.

I will review the situation and tell you whether Trees Consulting looks like a sensible fit — or whether another type of provider would be better for the project.

Discuss your Japan SEO project